Research & Development

Innovation is at the heart of everything we do. Our keen observation of the ecosystem helps us identify everyday practical challenges of the healthcare industry. Our research and Development centre works round the clock to create innovative solutions which our delivery teams successfully implement.

That's the base of our 3I concept: Identify, Innovate, Implement

We proactively seek challenge areas, craft a unique and innovative solution around it and implement the same to tackle challenges.

Identify-Innovate-Implement Process

Identify:

• Identify gaps in industry, processes, or existing solutions

• Conducting market research to identify customer needs, trends, and opportunities in the medical and pharmaceutical industry in India.

• Analyzing the competitive landscape to identify gaps in the market and areas for potential innovation.

• Conducting patent research to identify existing technologies and potential infringement issues.

• Conducting a feasibility analysis to assess the technical and commercial viability of new product ideas.

Invent:

• Developing a product development roadmap and project plan for the innovation process.

• Developing and prototyping new product concepts using best practices for ideation, user-centered design, and rapid prototyping.

• Conducting product testing and refinement to optimize the product design and ensure that it meets regulatory requirements.

• Protecting intellectual property through patent applications, trademarks, and other legal means.

Implement:

• Developing and executing a commercialization plan to bring the new product to market, including supply chain management, pricing, and distribution strategies.

• Being abreast with regulatory compliance requirements and approval processes, including support with obtaining necessary regulatory approvals and certifications.

• Developing marketing and branding strategies to raise awareness and generate demand for the new product.

• Implement solutions and stay up to date with the latest trends and regulations in the medical and pharmaceutical industry in India.